Google E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness, which stems from Google’s search quality evaluator guidelines.
I’ve created the most comprehensive guides on the Internet for each component.
Bookmark these and dive into the rabbit hole:
Other E-E-A-T Resources Worth Reading
- Search Quality Evaluator Guidelines – What Google’s manual reviewers use to determine the quality of search results.
- Google adds Experience to the equation.
- Improving Search with rigorous testing – The process Google uses to improve its algorithm so it can deliver the most relevant results.
