Content Marketing | Gotch SEO

SEO Content: The Definitive Guide for 2020

June 25, 2020June 16, 2020 by Nathan Gotch

What is SEO content? That’s what this guide is all about. Listen: If I could choose only one skill to learn within the field of SEO, it would be how to create SEO content. That’s because it’s the lead domino. You have to get it right or you won’t rank well. And here’s what most …

Organic Click Through Rate (CTR): Does It Matter?

June 7, 2020September 21, 2015 by Nathan Gotch

Can increasing organic click through rate (CTR) improve your rankings in Google? In short: YES. In this post, I’m going to show you 11 ways to increase your click through rate in Google. Why Does Organic CTR Matter? In case you haven’t noticed, go into Google Webmasters tools and click “Search Traffic” and then “Search Analytics”. …